Evotech Performance on Display at EICMA, 2025

For the first time, Evotech Performance will be official stand exhibitors at the International Motorcycle and Accessories Exhibition (EICMA) on the 4-9 November in Milan, Italy.

Billed on its website as ‘the most important trade fair event for the entire 2-wheel sector’, the annual EICMA exhibition is the new model launch point for many of the major manufacturers in the motorcycle industry. With trade stands from across the globe and more than 600,000 visitors from 148 countries at last year’s show, EICMA is a chance to experience motorcycles, producers and products that would otherwise be just an image on a website.

 And for the first time, Evotech Performance will be exhibiting there too.

With a showcase range of Evotech’s bespoke motorcycle parts and accessories, Chris, Dan and Garry will be on hand to meet and greet trade dealers, Evotech enthusiasts and introduce EP products to a new international audience.

The Evotech team are no strangers to EICMA, with an annual November trip to Milan firmly in the calendar. Often the first step in new motorcycle research for the next year’s wishlist, plus an invaluable opportunity to meet with trade dealers, the visits have proved fruitful each year.

However, a new chapter begins this year with the Evotech stand in Hall 7, Stand S18. With a broad range of Evotech Performance products on show, the team are hoping to raise awareness of the Evotech brand with both current and new trade dealers.

Chris Vines, managing director of Evotech states:

‘Our aims for EICMA 2025 are simple. We want to raise awareness of the Evotech brand on a global basis, increasing engagement with trade customers, so everyone can understand the quality of engineering that goes into Evotech parts. Some traders only ever come to us for one type of part, such as tail tidies; this is the chance to show the full spectrum of what we produce at Evotech.

‘However, EICMA is also a chance for us to hear from our current trade partners. What new products would they like to see from us and how can we improve our current offering? It is an exciting time for Evotech Performance.’

 

EICMA 2025 ‘That’s Amore’ is open to press and trade visitors on 4-5 November, and the general public on 6-9 November 2025. Find the Evotech Performance display in Hall 7, Stand S18.

By Evotech Retail on 10 October 2025